About Leo
In January 2025, my son Cameron died by suicide. In those first days I had dozens of urgent decisions to make when I could barely think straight, and I realized afterward that families are left on their own at exactly the wrong moment, without tools that match what they're actually facing.
Most families aren't missing care or intention. They're missing a system. Documents exist, but nobody can find them. Nobody knows what to do first. The person who knew where everything was is gone.
I spent 25 years in marketing and brand-building at companies like Ancestry and Adobe. I've also navigated the loss of my mother, my brother Brad, and others. Leo is what I'm building so families who come after don't have to figure it out alone.
Leo is a practical system, built by someone who has lived through it.